10 Tips to Improve SEO on WordPress

How can I improve my SEO Optimisation to rank better on Google? I got asked this question, a LOT! In the early days of my entrepreneurial journey I would read (okay, let’s face it glance) at an article about how to improve SEO optimisation on my website and my brain would go into overwhelm mode. SEO[read more…]

Tips to Improve Your Shipping Process

It’s no secret that your shipping practices can make or break a website.Think back to your last online shopping experience. Have you ever ordered something from an online store and when the parcel arrived it was poorly packed, with no care or attention given to you… the receiver of the parcel. By contrast, have you[read more…]

WooCommerce SEO for Product Pages

WooCommerce SEO for Product Pages + Checklist

Ever wish you had a quick SEO Checklist for your WooCommerce product pages? A reference sheet that will jog your memory on what the most important steps are when using the Yoast SEO plugin, so you can hopefully get that traffic light to turn green!  Well gorgeous, I’m here to brighten your day! I hope this[read more…]

Product Descriptions that Sell

With an online shop your web visitor doesn’t have the luxury of picking an item up to inspect it from different angles, or to ask the salesperson for additional information. Your product descriptions can literally make or break a sale. Allow your products to ‘shine’ so your customer doesn’t feel she has to touch them,[read more…]

Create a Customer Avatar + Worksheet

Defining Your Ideal Customer in eCommerce There’s a lot of information out there on defining your ideal customer, but most of it isn’t written for you. It’s generally written for bloggers, business coaches, and service based businesses. While an eCommerce business can benefit from many of the same best-practices, some of the information written in[read more…]